ICICI Direct vs Zerodha vs Trade Smart Online

ICICI Direct Vs Zerodha Vs Trade Smart Online


Background

Company  Year of Incorporation contact No. Exchanges enabled Demat (NSDL/CDSL)
Zerodha 2010  0120-6633205  NSE, BSE, MCX-SX & MCX CDSL
Trade Smart Online 1994 as VNS Finance & Capital 022-42878000 NSE, BSE CDSL
ICICI Direct 2000 022-61150000 NSE, BSE, MCX-SX, MCX & NCDEX NSDL & CDSL

 

Financial Health

COMPANY Profit after Tax FY11/12 Profit after Tax FY12/13 PROFIT AFTER TAX FY13/14  Profit after Tax FY 14/15  Profit after Tax FY 15/16  Profit after Tax FY 16/17
Zerodha Rs 2.3 Crores Rs 5.8 Crores Rs 10.27 Crores NA  Rs 44.2 Crores  Rs 88.4 Crores
Trade Smart Online NA NA NA NA
ICICI Direct Rs 77.1 Crores Rs 68.2 Crores Rs 74.9 Crore Rs 74.9 Crore  Rs 235 Crores Rs 337 Crores

 

COMPANY Debt FY11/12 Debt FY12/13 Debt FY13/14 Debt FY 14/15 Debt FY15/16 Debt FY 16/17
Zerodha 0 0 0 NA  0  0
Trade Smart Online 0 0 Rs 1.38 Crores 0
ICICI Direct Rs 209 Crores  Rs 219 Crores   317 Rs 226 Crores Rs 172 Crores  Rs 395 Crores
COMPANY Profit to Equity(%) FY11/12 Profit to Equity(%) FY12/13 Profit to Equity(%) FY13/14 Profit to Equity(%) FY 14/15 Profit to Equity(%) FY15/16 Profit to Equity(%) FY 16/17
Zerodha 152 244 147 NA  169  168
Trade Smart Online NA NA NA
ICICI Direct 32 21 27.07 25 66.9 86

 

COMPANY  Balance Sheet Size FY11/12  Balance Sheet Size FY12/13  Balance Sheet Size  FY13/14  Balance Sheet Size  FY14/15  Balance Sheet Size  FY15/16  Balance Sheet Size  16/17
Zerodha Rs 25.4 Crores Rs 64.5 Crores Rs 111.1 Crores NA  Rs 417.8 Crores  Rs 1072 Crores
Trade Smart Online NA NA NA NA
ICICI Direct Rs 948 Crores Rs 908 Crores Rs 1620 Crores Rs 1361 Crores Rs 1392 Crores Rs 2040 Crores

 

Brokerage

Company Equity Equity Futures Equity Options Currency Futures Currency Options Commodity
Zerodha Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage.
Trade Smart Online Upfront Schemes :Unlimited for Rs 999/PM, Rs 5555/year, Rs 9999/Lifetime, Rs. 9 per Trade Plan Upfront Schemes :Unlimited for Rs 999/PM, Rs 5555/year, Rs 9999/Lifetime, Rs. 9 per Trade Plan Upfront Schemes :Unlimited for Rs 999/PM, Rs 5555/year, Rs 9999/Lifetime, Rs. 9 per Trade Plan Upfront Schemes :Unlimited for Rs 999/PM, Rs 5555/year, Rs 9999/Lifetime, Rs. 9 per Trade Plan Upfront Schemes :Unlimited for Rs 999/PM, Rs 5555/year, Rs 9999/Lifetime, Rs. 9 per Trade Plan Upfront Schemes :Unlimited for Rs 999/PM, Rs 5555/year, Rs 9999/Lifetime, Rs. 9 per Trade Plan
ICICI Direct Equity Intraday 0.05% & Delivery 0.25%- Negotiable 0.05% of Turnover for Overnight & Intraday only one side- Negotiable Rs 95/lot for Overnight & Rs 25/lot for Intraday – Negotiable 0.05% of Turnover for Overnight & Intraday only one side- Negotiable Rs 95/lot for Overnight & Rs 25/lot for Intraday – Negotiable NA

 

Account Opening Costs

COMPANY Trading only Trading & Demat Commodity
Zerodha Free Free Free
Trade Smart Online Free Lifetime Demat maintenance Charges : 700/- Free
ICICI Direct NA Rs 975 for 3 in 1 Account NA

 

Transparency & other costs

Company Equity Futures Options Commodities  AMC charge DP Transaction Charge Offline order placing Charge
Zerodha 0.00325% on Turnover 0.0021% on Contract Turnover 0.053% on Premium Turnover 0.0025% on Contract turnover Rs 200/year Rs 14 per debit instruction Rs 20 per executed order
Trade Smart Online 0.0035% on Turnover 0.0028% on Turnover 0.06% on Premium Turnover 0.0036% on Contract turnover Trading: 0, Rs 400/year for Demat Rs 22/debit transaction Rs 25/order placed on the phone
ICICI Direct 0.00325% of Turnover 0.0019% on Turnover 0.05% on Premium Turnover NA Rs 450/Year Rs 25/Transaction or 0.05% whichever higher 0

 

Platforms

COMPANY  Software Web/HTML 5 Mobile
Zerodha yes yes no
Trade Smart Online yes yes no
ICICI Direct yes yes yes

 

Charting & Reporting

Company Intraday End of Day Coding/Backtesting Online Trade Reports Online PNL Reports Online Contract Notes
Zerodha 365 days on Zerodha Pi 10 years on Zerodha Pi Yes Yes Yes yes
Trade Smart Online 22 days 10 years No Yes Yes yes
ICICI Direct 20 days
10 years No Yes Yes Yes

 

Margins(Leverage Provided)

Company Equity Equity Futures Equity Options Currency Futures Currency Options Commodity
Zerodha Up to 20 times for intraday, 0 for delivery Up to 7 times intraday leverage Buying no leverage, Shorting up to 7 times leverage intraday 2 times intraday leverage Buying no leverage, Shorting up to 2 times intraday leverage 2.5 times intraday leverage
Trade Smart Online Upto 10 times for Intraday, & 0 for Delivery Upto 5 times for Intraday No Leverage buying, Shorting Intraday upto 2 times Upto 2 times for intraday No Leverage buying, Shorting Intraday upto 2 times Upto 5 times for Intraday
ICICI Direct Intraday upto 25 times & Delivery upto 5 times for interest Upto 4 times for Intraday Not for buying but upto 2 times for shorting NA NA NA

 

Support & Tools

Company  Research & Tips  Brokerage Calculator Margin Calculator Bracket orders & Trailing Stoploss Training & Education
Zerodha Yes Yes Yes Yes Yes
Trade Smart Online Yes Yes No No No
ICICI Direct Yes No No No Yes

 

Convenience

COMPANY  3 in 1 Account Instant Fund withdrawal Relationship Managers
Zerodha No No No
Trade Smart Online No No No
ICICI Direct No No No