Zerodha vs Wisdom Capital vs Action Financial Services

Zerodha Vs Action Financial Services Vs Wisdom Capital


Background

Company  Year of Incorporation contact No. Exchanges enabled Demat (NSDL/CDSL)
Zerodha 2010  0120-6633205  NSE, BSE, MCX-SX & MCX CDSL
Action Financial Services 1992 022-43654444 NSE, BSE NSDL
Wisdom Capital 2012 1800-3000-5048 NSE, BSE, MCX, & NCDEX NSDL/CDSL

 

Financial Health

COMPANY Profit after Tax FY11/12 Profit after Tax FY12/13 PROFIT AFTER TAX FY13/14  Profit after Tax FY 14/15  Profit after Tax FY 15/16  Profit after Tax FY 16/17
Zerodha Rs 19 Crores Rs 1.1 Crores Rs 1.9 Crores Rs 4.9 Crores  Rs 5.08 Crores  Rs 24 Crores
Action Financial Services Rs 4.4 Lakhs Rs 9.04 Lakhs Rs 4.4 Crores Rs 20.9 Crores Rs  3.0 Crores Rs 7.3 Lakhs
Wisdom Capital NA NA NA  NA  NA  NA

 

COMPANY Debt FY11/12 Debt FY12/13 Debt FY13/14 Debt FY 14/15 Debt FY15/16 Debt FY 16/17
Zerodha 0 0 0 0 0 0
Action Financial Services Rs 4.02 Crores  Rs 2.61 Crores  Rs 2.5 Crores Rs 2.1 Crores Rs. 23.1 Crores Rs. 4.06 Crores
Wisdom Capital NA NA NA  NA  NA  NA

 

COMPANY Profit to Equity(%) FY11/12 Profit to Equity(%) FY12/13  Profit to Equity(%) FY13/14 Profit to Equity(%) FY 14/15  Profit to Equity(%) FY15/16  Profit to Equity(%) FY 16/17
Zerodha 152 254 147 120  169  168
Action Financial Services 0.43 0.36 0.39 1 0.9
Wisdom Capital NA NA NA

 

COMPANY Balance Sheet Size FY11/12 Balance Sheet Size FY12/13 Balance Sheet Size  FY13/14  Balance Sheet Size  FY14/15 Balance Sheet Size  FY15/16 Balance Sheet Size  FY16/17
Zerodha Rs 25.4 Crores Rs 64.5 Crores Rs 111.1 Crores Rs 198 Crores Rs 417.8 Crores  Rs 1072 Crores
Action Financial Services Rs 25.7 Crores Rs 33.9 Crores Rs 36.9 Crores Rs 36.2 Crores Rs 36.9 Crores Rs 39.9 Crores
Wisdom Capital NA NA NA

 

Brokerage

Company Equity Equity Futures Equity Options Currency Futures Currency Options Commodity
Zerodha Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage.
Action Financial Services Choose from :Pay Interest free refundable deposit Rs 50,000, unlimited trading at Rs 1200/year & other similar Choose from :Pay Interest free refundable deposit Rs 50,000, unlimited trading at Rs 1200/year & other similar Choose from :Pay Interest free refundable deposit Rs 50,000, unlimited trading at Rs 1200/year & other similar Choose from :Pay Interest free refundable deposit Rs 50,000, unlimited trading at Rs 1200/year & other similar Choose from :Pay Interest free refundable deposit Rs 50,000, unlimited trading at Rs 1200/year & other similar NA
Wisdom Capital Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan

 

Account Opening Costs

COMPANY Trading only Trading & Demat Commodity
Zerodha Free Free Free
Action Financial Services NIL NIL NIL
Wisdom Capital Free Lifetime Demat maintenance Charges: 1180/- Free

 

Transparency & other costs

Company Equity Futures Options Commodities  AMC charge DP Transaction Charge Offline order placing Charge
Zerodha 0.00325% on Turnover 0.0021% on Contract Turnover 0.053% on Premium Turnover 0.0025% on Contract turnover Rs 200/year Rs 14 per debit instruction Rs 20 per executed order
Action Financial Services 0.00325% of Turnover 0.0026% of Turnover 0.08% of Premium Turnover
NA Rs 500 to Rs 1200 depending on your plan Rs 7.5 to Rs 16/debit transaction based on plan NIL
Wisdom Capital 0.0035% of Turnover 0.0028% of Turnover 0.06% of Premium Turnover 0.0025% of Turnover Lifetime Free Rs 14/Debit Transaction Rs 20/ Executed Order

 

Platforms

COMPANY  Software Web/HTML 5 Mobile
Zerodha yes yes no
Action Financial Services yes yes yes
Wisdom Capital yes yes yes

 

Charting & Reporting

Company Intraday End of Day Coding/Backtesting Online Trade Reports Online PNL Reports Online Contract Notes
Zerodha 365 days on Zerodha Pi 10 years on Zerodha Pi Yes Yes Yes yes
Action Financial Services 5 days on NOW 10 years on NOW No Yes Yes yes
Wisdom Capital 22 Days 10 days No Yes Yes Yes

 

Margins(Leverage Provided)

Company Equity Equity Futures Equity Options Currency Futures Currency Options Commodity
Zerodha Up to 20 times for intraday, 0 for delivery Up to 7 times intraday leverage Buying no leverage, Shorting up to 7 times leverage intraday 2 times intraday leverage Buying no leverage, Shorting up to 2 times intraday leverage 2.5 times intraday leverage
Action Financial Services Upto 8 times for Intraday, 0 for Delivery Upto 3 Times Intraday No extra leverage Upto 2 Times Intraday No extra leverage NA
Wisdom Capital Upto 10 times for Intraday, & 0 for Delivery Upto 5 times for Intraday No Leverage buying, Shorting Intraday upto 2 times Upto 2 times for Intraday No Leverage buying, Shorting Intraday upto 2 times Upto 5 times for Intraday

 

Support & Tools

Company  Research & Tips  Brokerage Calculator Margin Calculator Bracket orders & Trailing Stoploss Training & Education
Zerodha Yes Yes Yes Yes Yes
Action Financial Services Yes Yes No No No
Wisdom Capital Yes Yes Yes Yes Yes

 

Convenience

COMPANY  3 in 1 Account Instant Fund withdrawal Relationship Managers
Zerodha No No No
Action Financial Services No No No
Wisdom Capital No Yes Yes