Zerodha vs Wisdom Capital vs ICICI Direct

Zerodha Vs ICICI Direct Vs Wisdom Capital


Background

Company  Year of Incorporation contact No. Exchanges enabled Demat (NSDL/CDSL)
Zerodha 2010  0120-6633205  NSE, BSE, MCX-SX & MCX CDSL
ICICI Direct 2000 022-28307700 NSE, BSE NSDL/CDSL
Wisdom Capital 2012 1800-3000-5048 NSE, BSE, MCX, & NCDEX NSDL/CDSL

 

Financial Health

COMPANY Profit after Tax FY11/12 Profit after Tax FY12/13 PROFIT AFTER TAX FY13/14  Profit after Tax FY 14/15  Profit after Tax FY 15/16  Profit after Tax FY 16/17
Zerodha Rs 2.3 Crores Rs 5.8 Crores Rs 10.27 Crores Rs 19.3 Crores  Rs 44.2 Crores  Rs 88.4 Crores
ICICI Direct Rs 77.1 Crores Rs 68.2 Crores Rs 74.9Crores Rs 235 Crores Rs 235 Crores Rs 337 Crores
Wisdom Capital NA NA NA

 

COMPANY Debt FY11/12 Debt FY12/13 Debt FY13/14 Debt FY 14/15 Debt FY15/16 Debt FY 16/17
Zerodha 0 0 0 0 0 0
ICICI Direct Rs 209 Crores Rs 219Crores Rs 317 Crores Rs 226 Crores Rs 172 Crores Rs 395 Crores
Wisdom Capital NA NA NA

 

COMPANY Profit to Equity(%) FY11/12 Profit to Equity(%) FY12/13  Profit to Equity(%) FY13/14 Profit to Equity(%) FY 14/15  Profit to Equity(%) FY15/16  Profit to Equity(%) FY 16/17
Zerodha 152 254 147 120  169  168
ICICI Direct 32 21 27.07 25 66.9 86
Wisdom Capital NA NA NA

 

COMPANY Balance Sheet Size FY11/12 Balance Sheet Size FY12/13 Balance Sheet Size  FY13/14  Balance Sheet Size  FY14/15 Balance Sheet Size  FY15/16 Balance Sheet Size  FY16/17
Zerodha Rs 25.4 Crores Rs 64.5 Crores Rs 111.1 Crores Rs 198 Crores Rs 417.8 Crores  Rs 1072 Crores
ICICI Direct Rs 948 Crores Rs 908 Crores Rs 1620 Crores Rs 1361 Crores Rs 1392 Crores Rs 2040 Crores
Wisdom Capital NA NA NA

 

Brokerage

Company Equity Equity Futures Equity Options Currency Futures Currency Options Commodity
Zerodha Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage. Freedom Plan, Pro Plan, ultimate brokerage.
ICICI Direct Equity Intraday 0.05% & Delivery 0.25%- Negotiable 0.05% of Turnover for Overnight & Intraday only one side- Negotiable Rs 95/lot for Overnight & Rs 25/lot for Intraday – Negotiable 0.05% of Turnover for Overnight & Intraday only one side – Negotiable Rs 95/lot for Overnight & Rs 25/lot for Intraday – Negotiable NA
Wisdom Capital Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan Lifetime Freedom Plan

 

Account Opening Costs

COMPANY Trading only Trading & Demat Commodity
Zerodha Free Free Free
ICICI Direct NA Rs 975 for 3 in 1 AccountNA
Wisdom Capital Free Lifetime Demat maintenance Charges : 1180/- Free

 

Transparency & other costs

Company Equity Futures Options Commodities  AMC charge DP Transaction Charge Offline order placing Charge
Zerodha 0.00325% on Turnover 0.0021% on Contract Turnover 0.053% on Premium Turnover 0.0025% on Contract turnover Rs 200/year Rs 14 per debit instruction Rs 20 per executed order
ICICI Direct 0.00325% of Turnover 0.0019% of Turnover 0.05% of Premium Turnover NA Rs 450/Year Rs 25/Transaction or 0.05% whichever higher 0
Wisdom Capital 0.0035% of Turnover 0.0028% of Turnover 0.06% of Premium Turnover 0.0025% of Turnover Lifetime Free Rs 14/Debit Transaction Rs 20/ Executed Order

 

Platforms

COMPANY  Software Web/HTML 5 Mobile
Zerodha yes yes no
ICICI Direct yes yes Yes
Wisdom Capital yes yes yes

 

Charting & Reporting

Company Intraday End of Day Coding/Backtesting Online Trade Reports Online PNL Reports Online Contract Notes
Zerodha 365 days on Zerodha Pi 10 years on Zerodha Pi Yes Yes Yes yes
ICICI Direct 20 Days 10 days Yes Yes Yes yes
Wisdom Capital 22 Days 10 days No Yes Yes Yes

 

Margins(Leverage Provided)

Company Equity Equity Futures Equity Options Currency Futures Currency Options Commodity
Zerodha Up to 20 times for intraday, 0 for delivery Up to 7 times intraday leverage Buying no leverage, Shorting up to 7 times leverage intraday 2 times intraday leverage Buying no leverage, Shorting up to 2 times intraday leverage 2.5 times intraday leverage
ICICI Direct Intraday upto 25 times & Delivery upto 5 times for interest Upto 4 Times Intraday Not for buying but upto 2 times for shorting NA NA NA
Wisdom Capital Upto 10 times for Intraday, & 0 for Delivery Upto 5 times for Intraday No Leverage buying, Shorting Intraday upto 2 times Upto 2 times for Intraday No Leverage buying, Shorting Intraday upto 2 times Upto 5 times for Intraday

 

Support & Tools

Company  Research & Tips  Brokerage Calculator Margin Calculator Bracket orders & Trailing Stoploss Training & Education
Zerodha Yes Yes Yes Yes Yes
ICICI Direct Yes No No No Yes
Wisdom Capital Yes Yes Yes Yes Yes

 

Convenience

COMPANY  3 in 1 Account Instant Fund withdrawal Relationship Managers
Zerodha No No No
ICICI Direct Yes Yes Yes
Wisdom Capital No Yes Yes